Introduction to the latest anti-counterfeiting technology of Baijiu packaging in China [Buke printing]

Introduction to the latest anti-counterfeiting technology of Baijiu packaging in China [Buke printing]

Summarizing the development process of anti-counterfeiting packaging technology for Baijiu (especially high-end Baijiu) in China, it can be concluded that research and development of various new anti-counterfeiting packaging technologies and comprehensive application of various anti-counterfeiting technologies have become an important development trend of anti-counterfeiting packaging for Baijiu. As far as the current situation is concerned, the latest anti-counterfeiting technologies adopted by liquor products, especially high-end Baijiu, mainly include the following eight aspects.

1. Texture anti-counterfeiting label technology - giving each bottle of wine its own "fingerprint" texture anti-counterfeiting technology is a technology that uses the natural structural texture of the object itself to identify authenticity. Due to the unique natural texture of each label, which is similar to human fingerprints, texture anti-counterfeiting labels can also be regarded as the "fingerprint" of wine packaging. The "Jiannanchun" liquor introduced earlier is using this anti-counterfeiting technology.

2. Laser holographic anti-counterfeiting technology - facing challenges but regaining vitality. Laser holographic image anti-counterfeiting technology has been widely used in various product packaging. This technology uses laser plate making to produce a colorful symbol effect on plastic labels, and gives the image a two-dimensional and three-dimensional spatial sense. When light is irradiated at a specific angle, a new image will be presented. Due to management reasons, this technology was once faced with severe challenges. However, with the development of laser holography and related technologies, the technological content of this technology has been continuously improved. In recent years, it has been revitalized in the packaging of products including Baijiu.

3. Telephone code anti-counterfeiting label technology - ID card for alcoholic products

The anti-counterfeiting technology of electronic code telephone utilizes the principle of binary storage anti-counterfeiting and adopts a method of password anti-counterfeiting. That is, a set of passwords is hidden on the anti-counterfeiting mark. Consumers can tear open (or scrape open) the anti-counterfeiting mark to see this set of passwords, then dial the query phone, enter the password, and instantly retrieve and verify it with the anti-counterfeiting digital center connected to the national network. The second input of the same group of passwords, the computer will reply that it has been queried, and the passwords will be invalidated, so that each product is not the same or smooth for a group of passwords, which is like issuing an ID card to each product. To identify the true and false, just check by phone. Many Baijiu now use this anti-counterfeiting technology

4. Anti counterfeiting technology of heavy ion micropores (nuclear tracks) and anti-counterfeiting trademarks in the nuclear age

Heavy ion micropore (nuclear track) technology is a high-tech anti-counterfeiting technology that combines atomic energy science and technology with other disciplines. Its basic principle is to use nuclear reactors and other nuclear materials to irradiate plastic films into fragments, forming track damage in the plastic film. Then, through imaging technology, fine, and finally processed into microporous anti-counterfeiting labels or other forms of nuclear track microporous anti-counterfeiting technology products. Nuclear track anti-counterfeiting technology products can be identified multiple times, improve the reliability of ordinary identification, and have first and second line anti-counterfeiting functions. Nuclear track anti-counterfeiting technology has become a new star in the field of anti-counterfeiting. Although there are still some shortcomings, with the continuous development of science and technology and the continuous improvement of technical research, it will become an excellent anti-counterfeiting technology in the future, and will certainly become one of the important technologies of Baijiu packaging anti-counterfeiting.

5. Fragile paper label technology - fully utilizing the characteristics of disposable use

Fragile labels are made of materials that are very easy to tear apart. After being torn off, the label cannot be replaced with another label, ensuring its one-time use and thus playing a good anti-counterfeiting function. Meanwhile, fragile paper label technology can also be combined with barcode technology to make barcode labels into fragile labels for anti-counterfeiting of products. At present, some Baijiu packaging has adopted fragile paper label technology, such as the "Jinliufu" anti-counterfeit logo introduced above, which is a fragile paper label.

6. Laser coding technology

This important post printing anti-counterfeiting technology focuses lasers with extremely high energy density on the surface of the marked object, vaporizes the surface material in a very short time, and precisely "burns" exquisite patterns or text by controlling the effective displacement of the laser beam. Laser marking is clear and permanent, and cannot be erased or altered. At the same time, the non erasability and online use of laser marking make it produce a good anti-counterfeiting effect. At present, many Baijiu production enterprises have begun to use laser coding technology for comprehensive anti-counterfeiting of Baijiu packaging. At the same time, this technology is also the best choice to mark the area code.

7. Stereo printing technology - the next hot spot of anti-counterfeiting packaging for Baijiu

The three-dimensional printing technology itself has a strong anti-counterfeiting performance. Due to printing quality problems in the past few years, its application in Baijiu packaging has not been effectively promoted. In recent years, with the development of three-dimensional printing technology and the demand for anti-counterfeiting packaging of Baijiu, this anti-counterfeiting technology has been constantly tried for Baijiu packaging. At present, some kinds of Baijiu packaging have begun to use this technology.

8. Establishment of a three-dimensional anti-counterfeiting system: The future development direction of anti-counterfeiting for liquor

With the continuous advancement of technology, the three-dimensional anti-counterfeiting technology that integrates various anti damage measures has gradually become the future development direction of alcohol anti-counterfeiting. As introduced earlier, high-end brands such as "Nanchun" triple anti-counterfeiting system and "Wuliangye" triple anti-counterfeiting system have established different three-dimensional anti-counterfeiting systems for their white and smooth packaging

Introduction to the latest anti-counterfeiting technology of Baijiu packaging in China [Buke printing]