Physical graphics in printing packaging design for printing factories[Buke Printing]

Physical graphics in printing packaging design for printing factories[Buke Printing]

(1) Product image

Through realistic techniques such as photography or painting, the appearance, material, color, and quality of the product are conveyed truthfully and reliably, and after certain beautification treatments, the product image is accurately or relatively accurately represented; Close ups can also be used to enlarge and deeply depict the individual characteristics or parts of a product, allowing consumers to clearly understand the product's appearance, internal structure, color type, product features, and other intuitive information. This helps consumers make purchasing decisions quickly, especially in the packaging of some food, daily necessities, and small appliances. Therefore, the expression of product image has become the most frequently used method in visual expression of product packaging

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(2) Raw material graphics

Some products have physical images that are difficult to directly represent, and these raw materials are of high quality and unique, such as chicken essence and edible oil. Therefore, starting from the graphics of the product's raw materials, the "chicken" of the product's raw materials can be displayed on the packaging box, which is conducive to consumers understanding the characteristics and quality of the product, and better arousing consumers' desire to purchase. Compared to other beverage products such as fruit juice, using a beautiful fruit image to interpret the quality of fruit juice can trigger consumers' associations with the product, generate goodwill, and promote consumption.

Physical graphics in printing packaging design for printing factories[Buke Printing]