Imagery and graphic representation of packaging paper boxes

Imagery and graphic representation of packaging paper boxes

The imagery and graphics of packaging paper boxes are visual graphics created by subjective consciousness through the reprocessing and recreation of objective objects. They are a product of the combination of objectivity and subjectivity, and are a special visual graphic language used to reflect subjective emotions.

The graphics are mainly composed in the form of freehand brushwork and symbolism. Imagery graphics are tangible and intangible, emphasizing artistic conception. They are not limited by the form and color of objective natural objects, and use metaphors, symbols, homophones, exaggeration, deformation and other methods to give people a pleasing feeling. Designers can use implicit design factors to form visual graphics for packaging, that is to say, they can rely on imagery graphics to enhance the infectiousness of packaging, stimulate consumers' psychological associations, affect people's emotions, and stimulate their desire to purchase.

Imagery and graphics are popular among the general public, reflecting not only their ideas but also their aspirations and pursuits for a better life. The traditional auspicious patterns such as dragon and phoenix, auspicious clouds, peonies, pine trees, cranes, bats, etc. have profound cultural connotations and embody people's unique aesthetic psychology and rich cultural connotations. Where there is a plan, there is intention, and intention brings good luck. So, from the perspective of contemporary aesthetics, it is necessary to make choices, changes, and innovations in order to design excellent works that are full of auspicious meanings, interesting and visually appealing.

Imagery and graphic representation of packaging paper boxes