Concrete graphic representation of packaging boxes

Concrete graphic representation of packaging boxes

Concrete graphics of packaging boxes: The characteristic of concrete representation is to be faithful to the natural form of objective objects. The expressive methods of concrete graphics used in packaging design include photography, painting, or computer synthesis. Photography is the most common means of expression in packaging design, and its greatest function is to visually and realistically reproduce the texture, shape, and static performance of products, while also capturing typical dynamic images in an instant.

The commercial use of photography has a history of nearly a hundred years from the beginning of the 20th century to today. Due to the development of technology, the continuous advancement of photography and printing plate making techniques, especially the emergence of digital cameras, which are directly connected to computers, quickly and efficiently ensure the quality of images. Due to the authenticity of photography, it creates a sense of trust and familiarity, triggering consumers' associations with products and promoting their desire to purchase them. As in food and beverage packaging, photography

The use of techniques can greatly enhance the beauty and deliciousness of food.

Photography has always been one of the most mainstream expression techniques in packaging design. The characteristics of photography packaging design are strong visual language persuasiveness, close to reality, and objective reflection of life. Its form can be a standalone photography expression, a photography montage expression, a creative photography expression, or a combination of photography, painting, and graphics, with diverse features. The works expressed by photography techniques are intuitive and persuasive.

The painting techniques can also fully express concrete shapes. Whether it is oil painting, printmaking, watercolor, traditional Chinese painting, gongbi painting, or cartoon comics, the history of painting can be traced back to primitive rock paintings, which are the oldest means and tools for humans to record and communicate information. Painting can also express personal emotions. Due to the diversity of materials and tools used in painting, different visual effects can be expressed, which can be highly realistic, expressive, and exaggerated.

In the application process of packaging products, we strive to coordinate the expressive techniques of painting with the individual characteristics of the product, bringing a relaxed and pleasant feeling to consumers in the process of understanding product information, and promoting sales through appreciation.

The packaging uses delicate pointillism techniques to carefully depict natural mountain villages and fields, showcasing the original ecological style and conveying the unique and fresh creative design of "Little Reunion" rice.

The expressive techniques of painting are flexible and diverse, capable of depicting natural objects in the real world and showcasing the whimsical ideas of illusory spaces. It can fully express the will and emotions of the person, and better reflect the unique charm of their art. Compared to photography, photography is more commercialized, while painting is more artistic. Based on this, painting is highly favored by consumers for its extraordinary versatility and affinity.

Concrete graphic representation of packaging boxes